RECONSTRUCTION & REDESIGN OF COMMERCIAL PREMISES

For whom

• Glamping and resort areas
• Hotels
• Coffee and Wine (coffee shops, wine shops, wineries)
• Beauty salons

What exactly are we changing

• Territory / Navigation/ Landscape
• Facades / Entrance groups
• Interiors
• Operational scenarios

At the exit you will get

• Research and identification of the project core
• Core Generation
• Architectural and spatial thinking (general layout of the object with bindings, spatial scenario: guest's route/ functional areas / rhythm)
• Image and stylistics: the concept of the complex (visual image of the object), the facade documentation of the objects, the interior concept of the object by premises, working documentation for the implementation of the interior of the object.

In short: more revenue for the same meters and hours, lower unit costs, higher returns and rating (*digital indicators are calculated based on industry and request) while maintaining design aesthetics.

Deadlines

• Design time: 10-16 weeks

My role: I consider the basic metrics for business, I form a concept for those very metrics. Working documentation and implementation for your studio.

What I'm giving away:

• KPI Discovery & Baseline: brief diagnosis, goals (e.g. Seat Utilization, Conversion, RevPAR/ADR), before and after table in business figures.
• Flow & Zoning Schematic: guest/staff route, Bottlenecks, Peak/Off-Peak scenarios (diagrams on the plan).
• Lighting Targets (without vendors): day/evening/peak scenes with ranges (suites/CCT/CRI/angles), contrast zones.
• Wayfinding & UGC-logic: hierarchy, readability, 1-2 UGC anchors.
• Concept Boards + Key Views (4-6): visual image, key angles.

Formats:

• PDF, PNG/JPG, XLSX (KPI tables).
• Vendor-agnostic, only ranges and tolerances.

What remains for your studio: standard design project, author's supervision and implementation.

Business effect for the studio:

• Win-rate of the preset ↑ (a concept with numbers instead of "beautiful").
• Budget/fee protection through KPI justification.
• Edits and scope-creep: all solutions within a measurable framework.

Quick start: The team has target parameters for light/streams/navigation.
How to start: plan/measurements, 5-7 photos/videos and 3 KPI-goals for the object → timeline and package contents.

Implementation period: 3-8 weeks

For private designers, KPI Concept Pack

My role is to provide a clear image in numbers and metrics for business + measurable benchmarks that you can easily translate into drawings.

What I'm giving away (the time depends on the object):

• Mini-diagnostics and goals (2-3 KPIs for the type of object).
• Flow chart and zoning (1-2 sheets with annotations).
• Light targets in ranges (Suites/CCT/CRI) and base scenes.
• UGC point + navigation tips.
• 3-4 key camera angles.

Formats: PDF/PNG + short guide.
What remains for you: classic design project, contractors, construction site.

Business effect for a private designer:

• You're selling a deal dearly: there are numbers and a clear scenario.
• Fewer edits: decisions are "tied" to KPIs, not taste.
• Easier upsell: from concept to implementation and author's supervision.
• The "before/after" portfolio with numbers works more strongly for the following clients.

How to start: plan/photo/video + 2-3 goals → short call → package assembly.